R3 Global40

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Driving transformation for marketers and their agencies.

GLOBAL 40

A report by R3 on 40 of the world's most enduring relationships between
marketers and their agencies

THE REPORT

Great marriages stand the test of time. Great marriages make both parties stronger and able to achieve more. At R3, we want to celebrate the world’s best marriages. To do this, we’re launching Global 40 – a report on 40 of the world’s best relationships between marketers and their agencies. In this report, we will cover the working processes, the learnings and the results of working together in harmony.

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Glad to be the global data partner of @Campaignmag UK's Advertising Intelligence platform - a new, interactive way to view R3's agency data. #marketing #data https://www.campaignlive.co.uk/article/campaign-unveils-advertising-intelligence-global-agency-business-performance-tool/1702496

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Creativity, strategy, "talent, leadership and culture," and DEI will be important for agencies in 2021. "With 500 million people blocking ads, creativity has become more important than ever,” says R3's @GregPaull. "Big thinking matters now more than ever.” https://www.adweek.com/agencies/after-a-year-of-turmoil-the-future-of-agencies-may-well-be-bright/

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In our upcoming webinar, ‘The New Normal of Producing Great Creative Work’, with @HSCreativeOps, @gregpaull will explore innovative ways to produce work in absence of studios, photoshoots, etc. Registration is free so make sure to sign up here: https://bit.ly/393ooLN

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ABOUT R3

R3 is a leader in global, regional and local consulting on improving the effectiveness and efficiency of marketers and their agencies. We work with twelve of the world’s top twenty marketers including Coca-Cola, Unilever, Colgate-Palmolive, Mastercard, Mercedes-Benz, Johnson & Johnson, Samsung and Kimberly Clark.